San Diego is a bit of a unique city, and there are a lot of interesting dynamics to it. As an investor, you need to pay attention to these five things when you want to succeed in the San Diego market.
Study the San Diego Real Estate Market
San Diego is North America’s finest city for a number of reasons.
It really is all about location, and you have to understand San Diego’s geography and know how to make it work for you when you’re choosing an investment property. We do have everything here in San Diego. Kyle was actually born and raised in the area, so he knows the entire county and why it’s such a great place to visit and to live and to invest.
San Diego provides the beach. It also offers mountains and snow within two hours of downtown. People can enjoy lakes and hiking trails and plenty of golf. There’s consistently nice weather all year long, and that’s why people are moving to San Diego. This is a highly desirable area for people, and successful investors understand the city and its surrounding area. You don’t have to spend time in San Diego before you buy an investment property, but it might help you make smart decisions if you can get a feel for the place.
Commit to a Long Term Investment
When you invest in San Diego, you can be confident that there will always be a demand for rental homes in the market here. Home prices are consistently stable and continually rising despite minor dips and values in our market.
Rent prices are also stable. Investing in San Diego successfully means approaching the process with a plan for longevity. You’re not going to cash flow a house and get in and out of the market profitably in a year or two. You need to settle in for a long term investment. With home prices stable and rising, you can count on your investments to earn you some great long term returns and ultimately, some steady cash flow. Don’t look for ways to make quick money. You’ll be more successful as an investor when you hold your assets for at least 10 or 20 years.
Prepare for Changing Real Estate Trends
A lot of potential investors may be looking at San Diego and feeling like the market is too expensive. Entering the San Diego real estate market can seem prohibitive, and it may look like there’s a bubble that’s ultimately going to burst soon. If this is your concern, you’re partly right. But, that doesn’t mean you shouldn’t invest in San Diego. You can still do it successfully as long as you’re prepared.
There are frequently dips and peaks in the value of our market here in San Diego. They happen. But, they happen in every market across the country. This is a big part of investing in real estate. Looking at the bigger picture, you can count on making a good investment when you buy property in San Diego. Take a look at home prices. Yes, it’s expensive to buy a property. But those prices are continuing to rise and have essentially almost doubled in some areas. They will only continue to climb higher.
When you look at the big picture and you remember that you’re committed to longevity, homes are going to continue to maintain their value and even increase. A successful investor will not panic if the market takes a dip or things suddenly look uncertain. Make strategic moves, not emotional ones.
Understand Your Resident Pool
The smartest and most successful San Diego investors understand the pool of residents in this city. One of the best things about owning rental property here is that the local economy isn’t reliant upon a single industry to keep the city profitable and employed. San Diego will not collapse if a single employer shuts its doors or one industry begins to lose relevance.
Within this market, you’ll find a lot of prospective residents who are in the military, work in the tourism industry, and are affiliated with universities and school systems. There’s a lot of business here because the city is so close to the border. So many industries are creating jobs and fueling economic growth. This leads to a surging and stable population.
As an investor, this increases your potential for success. Pay attention to who you’ll be renting to. With the military, you have a lot of people moving in that need rental properties. You also have a lot of retirees that will come in in the winter time when it’s cold in the North. These demographics have a huge impact on the pool of residents applying for your home, and you need to understand what they want in a property. This will help you attract and retain the best and most qualified residents.
Work with Professional San Diego Property Managers
Finally, you will increase your chances of succeeding in San Diego if you work with professional property managers. It makes a big difference to have professionals who understand the market and can align their services with your investment goals. Your property managers will have a huge impact on your success in the San Diego rental market.
If you’d like to talk further about investing in San Diego, we hope you’ll contact us at Mynd Property Management. We’d love to share our resources and expertise to ensure you have a successful investment experience.
You can also visit our Facebook group of investors, which is called Master Mynd. It’s a real estate investors’ club, where you can exchange ideas with other owners. Check out our weekly podcast as well, called The Myndful Investor. We invite leaders in real estate and property management to talk about their success and, more importantly, their failures. There’s a lot to learn from this relatable content.